Corolla Cross 2025

Commissioned by Toyota México and Agencia Ferrer, this campaign introduced one of Toyota’s most important launches of the year: the 2025 Corolla Cross, in both gasoline and hybrid versions. To mark this milestone, three fully CGI key visuals were created—each one designed to capture the dual spirit of innovation and versatility that defines the Corolla Cross.

COROLLA CROSS | A Dual Expression of Mobility

Gasoline & Hybrid, United in CGI
The Corolla Cross 2025 arrives in Mexico with two versions: gasoline and HEV. Each represents a different approach to mobility—one rooted in reliability and strength, the other in efficiency and innovation. Together, they embody Toyota’s forward-looking vision for versatile urban SUVs.

To showcase these qualities, Toyota México and Agencia Ferrer commissioned a full CGI production of three hero visuals:

  1. Gasoline (Red) – set against an arid desert landscape filled with hot air balloons.

  2. HEV (Blue) – captured alongside paragliders soaring across an open sky.

  3. Family Shot (Gasoline + HEV) – both models together, accompanied by colorful kites in motion.

Each scene combines precision, imagination, and cultural resonance—celebrating mobility, energy, and freedom.

Full CGI Production. Digital Twin Precision.

For this campaign, Automotive Fantasy developed two digital twins of the Corolla Cross—gasoline and hybrid—modeled to exact Mexican-market specifications. This level of precision ensured total control over every detail: reflections, materials, proportions, and physical behavior.

The creative environments were entirely CGI, designed with cinematic clarity and symbolic elements. Dust, fabric simulation, and atmospheric effects were carefully engineered to evoke realism and movement, while HDRI-based lighting ensured natural integration between vehicles and environment.

”From the start, we achieved excellent results thanks to their clear communication. Throughout the production, we collaborated closely, and all our feedback was promptly and effectively addressed. JP and the Automotive Fantasy team’s attention to detail and commitment to quality made the final product truly exceptional.

Arlene EspinosaArt Director @ Ferrer Advertising

Maximum Resolution. Flexible Deployment.

All three visuals were rendered at an ultra-high resolution of 12K x 12K, allowing seamless adaptation to multiple formats: horizontal, vertical, print, OOH, and digital.

Precisely Crafted. Symbolically Rooted.

This campaign demonstrates how full CGI production transforms ambitious concepts into tangible realities—without physical constraints. By uniting technical precision with symbolic storytelling, Automotive Fantasy delivered three hyper-realistic hero visuals that position the Corolla Cross as a modern icon of Toyota’s lineup in Mexico.