Peugeot Ramadan CGI Production

For Peugeot MENA’s Ramadan 2023 campaign, Automotive Fantasy partnered with Science & Sunshine to produce six CGI visuals, including five individual shots and a family composition. Set in a desert under the Ramadan crescent moon, the imagery blends Peugeot’s modern vehicles with Arabian-inspired architecture, showcasing innovation and cultural relevance for the MENA market.

Modern Elegance & Cultural Heritage

Set in a vast desert under the symbolic Ramadan crescent moon, the visuals feature Peugeot’s models seamlessly integrated into a scene of elegance and cultural authenticity. A luminous concrete structure, adorned with intricate Arabian geometric patterns and capped with a glowing glass roof, reflects both the sophistication of the vehicles and the heritage of the region.

In 2022, Peugeot recorded a 70% sales increase in the UAE and an impressive 222% growth in Saudi Arabia, solidifying its growing presence in the MENA region.

It’s only natural that such a forward-thinking brand embraces CGI technology as a key production strategy, positioning itself as a leader in innovative automotive marketing across the region.

Each shot highlights the brand’s commitment to blending modernity with tradition.

 The interplay of lighting and CGI precision ensures every image reinforces Peugeot’s position as a forward-thinking yet culturally connected leader in the MENA automotive market.

Automotive Fantasy’s expertise brought Peugeot’s vision to life—bold, precise, and tailored for impact.